We set the growth strategy first, then build the AI that delivers it.
Rabbit is an AI studio for growing businesses. Every engagement starts with the growth strategy: where your next stage of growth comes from, and what is standing in its way. The training and build work follows from there, in sequence.
Where we start: advisory
Every engagement opens with the growth strategy. We establish where your next stage of growth will come from and what is holding it back, then decide where AI and better systems make the biggest difference. With the strategy set, each piece of work that follows has a clear reason to exist.
Tim has spent 35 years scaling companies as a senior operator and adviser, including growing one business from £90m to £750m in five years. He leads on growth strategy, establishing where the next stage of growth comes from before any decision on AI or systems is made.
Rory founded Rabbit to help owner-run businesses grow without adding headcount at the same pace. He works with founders and their teams to increase output, take cost out of the workflows that consume the most time, and give leadership better information to act on. The aim is a business that improves as it scales, rather than one that hires to stand still. Based in London, working with UK SMEs.
How an engagement runs
An engagement moves through three stages, in order. Each stage builds on the work completed in the one before it.
Growth strategy
We establish where growth comes from and what is holding it back, then rank where AI and systems will make the most difference. This stage sets the priorities that direct everything that follows.
Skills and capacity
We build your team's AI skills and internal capacity so the capability stays in-house: a Second Brain of captured knowledge and judgement, structured training, safe-use guidelines, and internal champions equipped to carry the work forward.
Judgement, systemised
Where a workflow justifies it, we turn that Second Brain into automation — systems that make the call, not just complete the task. That's what protects you when talent leaves: the knowledge stays in the business instead of walking out the door with them. It's also what makes a business scale, and sell, on its systems rather than any one person's head.
Make everyone 10% more productive and you have not made the company 10% more productive. The gains only compound when AI lands on the work that actually moves the business.
Who we work with
A selection of the businesses we have worked with across advisory, training and builds.
See more
A recent note from our founder programme and Claude Crash Courses.
Let's talk growth
We would suggest a first conversation, at no cost, to establish where your next stage of growth comes from and where AI can support it.